Twitter is ready to declare success in its initial revenue-building efforts, and casts an even wider net by launching limited-time deals feed @earlybird, which provides time-sensitive offers from advertisers.
Disney has signed up for the first offer: a two-for-one ticket promotion for The Sorcerer’s Apprentice, which debuts in the U.S. today. The tweet takes users to a Fandango page to purchase the tickets with a discount code.
Jason Uzarraga 