New York City – January 19, 2010 – TheFWA.com (Favorite Website Awards) selected WeChooseTheMoon.org as the winner of their prestigious 2009 Site of the Year award. The website, designed and developed by Domani Studios for The Martin Agency and the John F. Kennedy Presidential Library & Museum, was selected from over 39,999 submissions, 364 Site of the Day winners, and 11 other Site of the Month finalists to take home the industry’s top honor.
FWA’s panel of over 80 international judges – executives from premier design studios across the world – voiced their enthusiasm for the project.“We Choose the Moon is one of the most engaging content sites ever made,” claimed Lars Bastholm, Chief Digital Creative Officer at Ogilvy. “It’s deep, broad and consistently entertaining.”
Keith Smith of Microsoft calls it, “an amazing use of technology that captures an inspiring moment in time.”
The Site of the Year, WeChooseTheMoon.org, celebrates the 40th anniversary of the historic Apollo 11 mission to the moon as inspired by John F. Kennedy’s vision. Domani Studios recreated the actual 4-day mission in real-time, complete with full screen 3-D animation and round-the-clock “live” audio transmissions dispatched via Twitter. A giant leap for interactive content.
TheFWA.com – host to 75 million visitors as of January, 2010 – is the global arbiter of innovative web experiences and progressive designs. It’s annual award, the Site of the Year, is recognized as an unparalleled achievement in the industry.
“We’re honored to have been singled out from among such a wildly talented group of nominees,” said Jonathan Hills, Executive Creative Director and Founding Partner of Domani Studios. “Site of the Year is like the Olympic gold of interactive design. Michael Phelps can kiss our asses.”
The 2009 FWA Site of the Year award is the latest accolade in a stream of critical acclaim and exposure for We Choose the Moon. The website received over 3 million unique visits during the 3 weeks following its “launch” and was featured in every major news outlet including live coverage on CNN while the shuttle was “in orbit.” We Choose the Moon will soon become part of the permanent collection at the JFK Presidential Library and Museum.
More information on the award and other judges’ reactions can be viewed here:
http://www.thefwa.com/articles/soty2009.html