Not sure how I missed this projection mapping execution that was produced last year. The campaign was created to showcase PlayStation’s “Immersive Movie Experience.”

This ad was recorded with one take, which definitely didn’t look like a easy task. Does anyone know of any good projection mapping design studios here in Chicago. I’d like to link up with one and see if I can pitch this technology to the next prospective client.

I’d also like to see something like this live and up-close – learn the in’s and out’s. If you haven’t been to DisneyWorld in awhile, they actually created a projection map presentation to go along with their nightly firework show. Pretty cool stuff.

“Immersive digital is the next stage in experiential campaigns.”