How Nike Tells Stories with Data

Nike Story

NIke Story

The best storytellers in marketing know that the right blend of emotion and logic can inspire action — and drive results.

To learn how the analytics experts at Nike use data as a powerful narrative tool, watch this Adobe Summit on-demand webinar. You’ll discover their tricks for turning insights into action, and you’ll learn how to tell your own data-centric stories.


  • Dieter Davis – Global Director of Analytics Nike
  • Brent Dykes – Adobe Analytics Evangelist

Watch now ›

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