Flash: Brightcove Plans iPad Video Assist

Flash doesn’t work on the iPad, pretty much making online video advertising a non-issue. But leading video technology provider Brightcove says it has a solution.

The company has announced that it will soon begin assisting its partners in delivering video content and advertising using HTML5, the Web site technology format which, as an alternative to Flash, enables video to be viewed on iPhone, iTouch and iPad devices. That’s potentially big news for brands that advertise on the Web via video — particularly given that Apple has already sold 1 million iPads — mostly to a highly desirable, early-adopter consumer base.

via Flash: Brightcove Plans iPad Video Assist.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s