Sweethearts showing Twitter the love


Sweethearts, which have managed to remain a staple of Valentine’s Day for 145 years despite tasting like fruit-flavored chalk, have announced that they’ll be adding the phrase “Tweet me” to their conversation hearts this year. Sweethearts and Twitter seem like a match made in brand heaven. As Biz Stone, Twitter’s co-founder, put it, “It’s even more proof that people can say anything in short messages. A 140-character message may seem short. Sweethearts are even smaller.” The messages clearly needed a little updating, as past high-tech phrases now seem absurd. Like “Fax me.” Really, who faxes a love note? Probably the same sort of weirdo who publicly declares their love in 140 characters.

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