Jason Uzarraga

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Category Archives: Industry Insights

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Halo 4 Launch Campaign for Xbox

Posted on October 5, 2012 by juzarraga

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This is why Wunderman Seattle is one of the top shops in the U.S. Not only do they do great and interesting work but they let the public know this in a very fun and unusual way. Check out this … Continue reading →

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Posted in Current Events, Industry Insights

Infographics: The Evolution of Digital Advertising

Posted on October 5, 2012 by juzarraga

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How has the advertising industry evolved in the the last 30 years? PointRoll decided to take a stroll down memory lane, revisiting the history of digital ads. The relatively recent innovations of the iPhone, iPad and others have created huge … Continue reading →

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Posted in Industry Insights

MySpace is making a comeback… Who’s coming back?!

Posted on September 25, 2012 by juzarraga

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Last time you probably heard about MySpace, it was sold for $35 million, down from a $550 million buy price just a few years before… Part of that headline was that Justin Timberlake bought into it, and now just over … Continue reading →

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Posted in Current Events, Industry Insights

Parking Douche

Posted on May 19, 2012 by juzarraga

0

Wow this is hilarious, they should bring this to the US. The only negative thing about this is the “Forced Sharing” element – user experience-wise this is not acceptable. I wonder if the actual car appears in the banner as … Continue reading →

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Posted in Industry Insights

Gotta love infographics – Fortune 500 Social Media Stats

Posted on April 20, 2012 by juzarraga

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What social media sites are popular with the Fortune 500 companies? Here’s a nice infographic from Go-Gulf.com that shows some key social media statistics for the big corporate players. A few key points: Only 23% have a corporate blog 58% … Continue reading →

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Posted in Industry Insights

New Technology: Google Vision

Posted on April 5, 2012 by juzarraga

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This is some crazy stuff, but if you think about it – if this technology comes into fruition can you see the possibilities of digital marketing? Banner ads in every street corner.

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Posted in Design and Development, Industry Insights

The Kids Are Online 7 percent of tots 4 and under already have their own Facebook pages

Posted on March 29, 2012 by juzarraga

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They have infographics about anything. Check this one out.

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Posted in Industry Insights

The Magnificent 7 – Seven best ways to promote yourself for FREE.

Posted on March 29, 2012 by juzarraga

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Looking for endless free promotion of your small business? These 7 steps may take a few hours, but what’s it worth in terms of reach and free promotion? Invaluable. The only cost is your time. The Return On Investment is … Continue reading →

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Posted in Industry Insights

Ted Williams: The Golden Voice of Love

Posted on February 14, 2012 by juzarraga

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Remember Ted Williams? He was the homeless man with the million-dollar radio voice who went from panhandler to viral sensation to Kraft-sponsored stardom (practically overnight). Well, he’s back. After a short hiatus from the limelight, he is now starring in … Continue reading →

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Posted in Current Events, Industry Insights

BMW Interactive Projection

Posted on January 27, 2012 by juzarraga

2

Check out this fairly new digital campaign BMW just launched. The idea and presentation looked good, the game-play seemed kind of generic, they should have thought that through a little bit more, but the integration into Facebook was a great … Continue reading →

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Posted in Current Events, Industry Insights

Which Mags Were Biggest Users of QR Codes in 2011? Usage spiked as advertisers drove activity

Posted on January 26, 2012 by juzarraga

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Everyone is saying that QR Codes and this type of technology will disappear in the next few years due to usability experience – who wants to download a QR scanner just to shoot a magazine and be sent to a … Continue reading →

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Posted in Current Events, Industry Insights

Hottle

Posted on January 26, 2012 by juzarraga

0

Seems to be like a Tumblr site with gamification opportunities. Anyone on this yet? What are your thoughts? Seems to be like a Tumblr site with gamification opportunities. Anyone on this yet? What are your thoughts?View original post

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Posted in Current Events, Industry Insights, Technology

Crash Corsage: Wedding Crasher App For Pros

Posted on January 23, 2012 by juzarraga

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There’s an app for that… Well, at least there is just about to be, with the impending launch of “Crash Corsage“, a new mobile app designed to help you find and crash weddings where ever you are, while adding a … Continue reading →

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Posted in Industry Insights, Technology

MINI: Fan the Flame

Posted on January 20, 2012 by juzarraga

0

This is a cool campaign. A MINI Countryman was placed on a slope of 15% hanging only on a thick rope. A bunsen burner is placed underneath the rope. Once you have Liked the Facebook page you can watch the … Continue reading →

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Posted in Industry Insights

Facebook Microsite Syndrome. 10 Signs you have it today.

Posted on January 16, 2012 by juzarraga

0

Surfing around this morning I found this interesting article: “Facebook Microsite Syndrome. 10 Signs you have it today.” After reading it I said this is exactly the mind-set of some people I know. So as I tribute to them I … Continue reading →

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Posted in Industry Insights

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